Apple is reportedly adding an AI-powered battery optimization tool to iOS 19 to extend battery life ahead of launching a thinner iPhone 17 with a smaller battery this fall.

Apple will reportedly launch an all-glass iPhone in 2027, the iPhone 20, which will make buying an iPhone incredibly difficult.

Apple Inc. is seeking to delay a court order that requires the company to let App Store developers steer users to the web to purchase in-app items without paying a commission, reducing a lucrative source of revenue.

Hon Hai Precision Industry Co., the main manufacturer of iPhones and Nvidia Corp.-powered AI servers, cut its guidance for full-year revenue growth to reflect potential fallout from the US trade war.

With its AI offering expected to be a huge driver of sales, 24/7 Wall St. projects huge upside for Apple stock through 2030.

Apple Inc. made an unusual pitch in its bid to save a lucrative search partnership with Alphabet Inc.’s Google, saying that the deal might not be necessary in the long run and that even the iPhone may fall out of use.

Phone sales beat Wall Street’s expectations but Apple’s vagueness around tariff impacts didn’t sit well with investors.

Apple's announcement of a sci-fi like brain computing interface shows that the company still has its eye on cutting edge innovation. But it also highlights the challenge weighing on the company's day-to-day business.