Anecdotal reports and an SEO jobs study describe a search marketing industry undergoing profound changes, not only in the ...

ChatGPT leads the AI search market with an 80% share, while traditional search engine use reportedly declines.

This guide breaks down Amazon’s IPI system and shows you how to stay in stock, dodge penalties, and protect your margins.

Google now allows top-performing ads to appear at the bottom of search results, offering more visibility while reinforcing ...

Discover 6 new ways to optimize PPC campaigns across multiple sectors using AI tools, and client-specific strategies.

GoDaddy launched a new partner program called GoDaddy Agency that matches web developers with leads for small to mid-sized ...

Google pushed back on a news report suggesting Search traffic is declining, saying query volume is still growing.

A study analyzing Google vs ChatGPT traffic finds Google keeps users on its site longer, but sends the most traffic overall.

Focusing on user intent is more effective than search volume in keyword research. Read how to optimize for topics and build ...

Schema Markup helps to support how LLMs understand content. Here’s how to scale it for real search gains and business value.

Google's updated QRG now includes fake EEAT content and other deceptive practices, signaling the importance of authenticity ...

Yelp’s lawsuit over Google’s dominance in local search survives dismissal, with key claims now headed toward a jury trial.