Each of the tales will be available on the writing platform, as well as physical copies of the books. The work comes from ...

Brands are risking credibility by pushing marketing narratives around far-fetched sustainability features that won’t work, ...

Modern marketing relies on a range of tech to collect, manage and analyze data, deliver brand messages, measure engagement ...

The American artist and photographer worked alongside the supermarket’s agency of record, BBH, on the campaign.

Holding company restructures and redundancies are producing a new wave of indie agencies. It’s only a matter of time until ...

How the convenience giant is moving beyond Slurpees and shelves to embed itself in Gen Z and millennial music culture – and ...

There’s something disarming about watching an industry admit it doesn’t have all the answers. It’s humbling, human, and in ...

The design and engineering software giant has taken a new direction in what it’s calling its ‘biggest brand evolution.’ ...

The work was co-created with rheumatoid arthritis patients who made the clay characters and actively participated in the ...

For our Martech for Drummies focus, this week’s edition of Agency Advice asks top marketers exactly how the expansion of ...

Influencer marketing is moving beyond social. Jenny Penich of Influencer tells The Drum why brands are now tapping creators ...

In a business update email sent at midday New York time and obtained by The Drum, CEO Brian Lesser outlined GroupM’s plans to ...